SQUAWK! It’s Social Media Week 2011! This week, every mover and shaker from the world of social media will be gathering together, online and off, for one helluva jamboree. Social Media Week is the global event for all those who work in, think about, or use social media – an unmissable opportunity to chew the [...]
Those who read this blog regularly could justifiably conclude that I don’t like Facebook much. Not one generally to keep quiet about Things That Piss Me Off (mental note – should add that as a tag), Facebook have featured quite highly in my list of blog rants to date. But – thanks to a nice [...]
A quick guide to the bits and bobs you may have missed this week, while you were doing that stuff you do. Yikes! Mark Zuckerberg’s Facebook fan page was hacked – now ain’t that ironic? Shortly afterwards – and entirely coincidentally we’re certain – Facebook announced its plan to offer secure HTTPS connections. Meanwhile, while [...]
Being a community manager means often working in the background and your achievements not being recognised; take this opportunity to give yourself or your staff a slap on the back! To celebrate the second annual Community Manger Appreciation Day, we’ve arranged a get-together in London, open to all those connected in some way with community [...]
This week, the BBC’s current affairs programme Panorama looked at the premature sexualisation of children – and unsurprisingly, much of it focused on their online experiences. The programme drew heavily on a report published three months ago by EU Kids Online, a research project based at the London School of Economics which surveyed 23,000 children [...]
Last year, Jeremiah Owyang suggested a day dedicated to celebrating the hard work Community Managers do. In his words: “On Community Manager Appreciation Day (Jan 24th, 2011), just send a genuine thank you to those (at your company, or someone who has helped you as a customer) that are working to make a difference in [...]
As I mentioned on my post yesterday about the recent case of an Apple reseller currently suing a customer who complained about their service in a public forum, dealing with negative reviews can be … well, tricky. Many brands and community are inviting reviews onto their sites, and with good reason: a well-managed community of [...]
Last week I was asked eModeration’s opinion of this story about a Greek Apple reseller Systemgraph, who are suing a customer who complained – possibly with justification – about the damage they caused to his machine whilst supposedly fixing it. You may have heard the tale: the unhappy Mr Papadimitriadis posted his story on a [...]
A well-managed community of reviewers can bring huge benefits to brands’ websites, but they must have clear guidelines in place, according to a new white paper from moderation and community management company, eModeration. The paper, ‘A Guide to Managing and Moderating Customer Review Sites’, advises brands on how to manage a reviewer community, how to [...]
There it was, at the foot of your corporate bed on Dec 25th. Your best ever present from Santa … a brand new, shiny community website/Facebook Page/Twitter feed. Batteries included, ready assembled by your marketing dev team and sparklingly beautiful. But now the holiday is over, and in the bleak first days of January, reality [...]