Child Safety

Child internet safety is at the core of our business and we actively seek to increase children's safety using the following:

• Ensuring children do not post personal information (email, IM, telephone numbers or pictures with locatable information)
• Moderation of obscene material likely to affect children
• Education of users around the existence of paedophiles and escalation of any issues to the correct authorities
• Active monitoring of potential grooming behaviour online
• Taking a proactive approach to cyberbullying of children

eModeration provides live moderation and of virtual worlds, both invisible and in-game hosting, and offers consultation in the development and safety of virtual worlds and MMOGs.

Where possible, we use a combination of automated moderation filters (such as those provided by our moderation software partners, Crisp Thinking) and human moderation techniques to intercept any inappropriate behaviour or age inappropriate content and guide young users so they can enjoy playing online in a healthy, safe environment.

All of our moderators are vetted and police checked to work with children online and are thoroughly trained to report issues to the correct authorities.

eModeration works closely with government bodies such as the Child Exploitation and Online Protection Centre (CEOP)  to support them and further their aims and is a member of the Internet Watch Foundation.

In November 2005, the British Government Home Office released "Good practice guidance for the moderation of interactive services for children" published in response to public concern about the safety of children using interactive communication services. eModeration's CEO, Tamara Littleton was instrumental in the creation of these guidelines and currently serves on the UKCCIS subcomittee working to review them in 2010.  In May 2008 she presented her whitepaper 'Five techniques for creating safer environments for children' at the UK Children in Virtual Worlds Conference., and we have since published the following white papers concerning children’s online behaviour:

• White paper: How to Moderate Teens and Tweens  (June 2009)
• How to Encourage Participation and Player Loyalty in Virtual Worlds (March 2009)
• An introduction to using community and interactive advertising to engage tweens & teens (May 2009)

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