Child internet safety
The safety of children online is at the heart of our business and we actively support and promote their wellbeing online.
Our moderation and social media management services help by:
- Ensuring children do not post personal information (email, IM, telephone numbers or pictures with identifiable locations)
- Moderating and removing obscene material likely to affect children
- Educating parents, teachers and children’s brands about the existence of paedophiles and prompt escalation of any issues to the correct authorities
- Actively monitoring children’s online spaces for potential grooming behaviour online
- Taking a proactive approach to cyberbullying of children, teenagers and young adults
Emoderation provides live moderation of branded children’s content online, forums, virtual worlds and in-game hosting.
We also offer expert consultancy in setting up and running branded online content for children and young adults. This includes children’s games, such as Moshi Monsters, and social media platforms such as Facebook.
Where possible, we use a combination of automated moderation filters and advanced human moderation techniques to intercept any inappropriate behaviour or age-gated content. We also guide young users so they can enjoy playing online in a healthy, safe environment.
All our moderators are vetted and police checked to work with children online and are thoroughly trained to report issues to the correct authorities or to our Child Safety Liaison Officer, Jennifer M. Puckett.
We support the activities of organisations such as the Internet Watch Foundation, the Family Online Safety Institute, and the Child Exploitation and Online Protection Centre (CEOP). Our Chief Production Officer Wendy Christie is a CEOP Ambassador.
Emoderation CEO Tamara Littleton worked with the British Government department UKCCIS to first produce and then to update (2011) the “Good practice guidance for the moderation of interactive services for children“, published in response to public concern about the safety of children using interactive communication services.
Child internet safety publications
We regularly blog about internet safety issues and report on child safety conferences. Other publications by Emoderation on internet safety topics and internet marketing aimed at children include:
- Jennifer M Puckett (Emoderation Child Safety Liaison Officer) talks about moderation and getting help with online problems on Safer Internet Day Radio 2013 (Feb 2013)
- Teenagers and social media: Emoderation at Figaro (April 2012)
- White paper: How to Moderate Teens and Tweens (June 2009)
- How to Encourage Participation and Player Loyalty in Virtual Worlds (March 2009)
- An introduction to using community & interactive advertising to engage tweens & teens (May 2009)