All eModeration staff are welcome to contribute to the blog on an ad hoc basis, and occasionally we invite bloggers from outside the organisation to share our space here.
Let’s face it. To be called a ‘troll’ is an insult. And spam is – in theory at least – illegal in most of the world’s civilised countries and counterproductive for social media marketing professionals. So why is there so much spam and trolling? If that’s the case, why are our Facebook, Twitter, and [...]
Guest blog by Conor Swannie, Moderator at eModeration Until recently, the concept of social media as a career or field of study was an entirely alien one to me. I mean sure, Facebook and Twitter were a fun distraction to a teenager studying to gain a place at university, but there were more important things [...]
What is the collective noun for a gathering of community managers? I think I heard “talk” as the spot-prize-winning answer this last weekend, but if I had managed to get my hand in the air fast enough, I was going to say “swarm”. Swarm Community Conference (#swarmconf) is an annual gathering of community management professionals [...]
By Eloise Grey, Community Management Consultant at eModeration Minded to see how large enterprises were integrating social media into business, I recently attended the Cloudforce London Expo (# cloudforce), hosted by software company Salesforce. I had thought that social enterprise was about businesses who wanted to do public good as well as make money … but here, [...]
Many thanks to Kerry Butters of the excellent My Social Agency, a UK based social media agency, for this article on how to up your engagement in LinkedIn. Image courtesy of Mashable.com LinkedIn has always been known as the more serious social network, one that is for and used by professionals. As the second largest social media site in the world, [...]
During the Social Media Week hosted in London, Mads Holmen from Goviral presented an event titled “Content or Distribution―Who is King?” and shared Goviral’s valuable scoring system on video content. image courtesy of http://beinglatino.files.wordpress.com/2011/02/viral-videos.png According to Holmen, sites with video content have, on average, a 8.33x longer dwell time. Some companies, such as Nike, are already [...]
Posted by Jessica Young, Community Manager at eModeration During the recent Social Media Week London, I was treated to some really valuable and inspiring case studies and thought I’d curate them for you here. I attended the Social Media Case Study 4×4 hosted by This Little Lady Went To London and CloudNine on the fantastic HMS [...]
By Jessica Young, eModeration community manager Social Media Week was hosted globally for the week of 13th-17th February and with my eModeration community manager hat on, I had the opportunity to go to many of the events which happened as part of Social Media Week London. I couldn’t possibly distill all the wisdom gleaned from [...]
We’re delighted to have this guest post from Jeremy Fordham, who normally writes over on onlinephdprograms. Image courtesy of Stephen Gordon It used to be that privacy laws were fairly simple. When the Founding Fathers created the Fourth Amendment, which protects us from unreasonable searches and seizures, the broad idea was to keep the police [...]
Guest post by eModeration’s PR partner, Kate Hartley, Director of Carrot CommunicationsCrisis management is the phrase du jour in the eModeration / Carrot Communications camp at the moment. We’ve been workshopping our little socks off with brands and agencies who want help with preparing for a social media crisis. In the interest of finding out [...]