I’ve just got back from the iStrategy digital marketing conference in The Hague that took place early last week, and what an experience! A great speaker line-up, a beautiful city and robots – what more could you ask for? The two conference days were full of useful insight, which I live-tweeted and I’ve summarised the [...]

After my recent blog post covering the rise of Google Plus and the reasons why it is pulling in more active users than Twitter, I received a number of questions around Google Authorship. Here is a complete guide on how to set it up and have your name and photo showing in Google Search next [...]

  Google Plus, the burgeoning social network from search giant Google, recently overtook Twitter in the list of social platforms with the most active users, despite the latter officially winning the crown for fastest growing network for 2012. Supposedly, 25% of the global internet population actively use Google Plus in one way or another, compared [...]

2012 saw many significant developments for social media, with the industry continuing to establish itself as a serious contender for marketing budget and tools embedding themselves as part of everyday life, from the Wii U’s in-game social networking capabilities to the use of mass-market social networks during regime changes in the Middle East. What can [...]

Job Description Update January 18th 2013: Applications for this position have now closed.  All applicants will be contacted over the coming few weeks. eModeration, a leading Social Media agency, is looking for Multilingual Moderators to work on Social Media projects. The role is a virtual one based from home. The role would involve moderating user-generated [...]

The deadline for applications has now passed.   Job Description eModeration, a leading Social Media agency, are looking for an experienced Shift Scheduler to work on Social Media projects for a initial contracted period of 5 months, with scope to extend the role to ongoing. The role is a virtual one, and applicants should be [...]

Providing optimum resourcing for social media is crucial, especially to an agency with hundreds of projects and staff to manage. I’m often asked as to how we define the size of teams for our projects and allocate the optimum resource levels for social media management work. Experience has taught us that with day-to-day activities, estimates for [...]

A panel session exploring the rise in importance of truth and trust in social media, why it pays to take a more open and transparent approach to how we do business, how this is shaping the way we approach both our personal and professional lives.

Having set up your Facebook Brand Page, you may have noticed that there are one or several unofficial Fan Pages related to your brand already in existence. There are a number of reasons you may want to attempt taking control over an unofficial Facebook brand page: to reduce confusion for potential fans over which might [...]

There are some situations where you might want to contact the administrator of a Facebook Page:  for example, if it’s an unofficial Fan Page, if there is misinformation you’d like the page owner to correct, or if you’d like to get in touch directly and congratulate them on a Page well run.  However, unlike with [...]